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DIGITAL MARKETING THROUGH SOCIAL PLATFORMS:

Learning + Earning in This Complete Training Program 

Days are gone when people took the help of televisions and newspapers to attract people. Since technology is handy and internet connection is a necessity today, traditional methods are almost discarded.

As we all are familiar with the fact that, social media is a platform that not only connects people globally but serves uniquely for digital marketing and branding as well.
Digital Marketing is a practice that is generally performed to connect prospective buyers and audiences to Businesses. It is done by keeping in mind the expansion of Business effectively and efficiently. The very role of social media in digital marketing is one of the most suitable and preferred methods to generate leads for Businesses.

Ever since social media has gained popularity among humans, we cannot think of promoting a brand without taking the help of social media. Connecting with new clients and expressing your thoughts become quite easy with social media.

ROLE OF SOCIAL MEDIA IN DIGITAL MARKETING :

(1) MARKETING STRATEGIES: With the help of social media, it's very easy to know about the updates on a daily basis and you can then plan accordingly. You can categorize them on the basis of their interests and have a high probability of meeting the right customers.

(2) QUICK PROBLEM RESOLVENT: Tweets and statuses depict if any issue has arrived from the side of the customer and you can take the appropriate steps to resolve it, this will help in customer retention.

(3) MORE SALES: Social media helps to present your firm repeatedly in front of the customers. In some amount of time, their attention is most likely to draw towards your business which might eventually lead to sales increment.

(4) FREE: You can create a page of your business, target your audience, achieve reports, connect with customers, learn their interests, approach them, solve their queries, reply to their feedback, make improvements, do daily updates, and a lot more without spending a single penny on it.

(5) BRANDING: People tend to recognize the brand more once they start noticing the stuff over social media. Don’t take social media for granted in terms of voice and powers. Using social media for branding is a most promising technique.

(6) LEADS TO CONVERSION: The more attractive you represent your site in terms of infographics and content, the bold your hold becomes in the industry. This will be extremely helpful in increasing the conversion rate.

SOCIAL MEDIA PLATFORMS :

(1) INSTAGRAM: With more than 500 million active users, Instagram is the most popular visual marketing platform in today’s social media landscape. Digital marketers must be able to master Instagram marketing to connect with Millennials, tell their brands’ visual stories, and stake out a presence on visual media. Mastering how to connect with the Instagram market, however, is a challenge for many marketers.

Join our training sessions of Instagram to know how to navigate the Instagram for business landscape and how to market your business on Instagram.

(2) FACEBOOK: Facebook continues to be the reigning champ of social media sites, as the #1 spot where friends connect and share online. More than just a meeting place for friends, Facebook has grown into a venue for businesses to market themselves through interaction with customers and self-promotion. Whether you’re a big corporation or small local biz, Facebook is a powerful marketing tool – it’s a great space to keep customers informed, develop brand identity, and broaden your reach.

Join our training sessions of Facebook to know ways in which you can use Facebook effectively for digital marketing and branding.

(3) LINKEDIN: Reach your ideal customers on the world's largest professional network. LinkedIn members drive business decisions.  2x the buying power of average web audiences. #1 platform for lead generation, rated by marketers. Promote your organization’s updates to targeted audiences on desktop, mobile, and tablet. Drive awareness and leads in the world's most viewed professional news feed. LinkedIn is a powerful tool and it can immensely help founders, sales executives, marketers, and even developers. You can build connections and grow your business efficiently with LinkedIn.

Join our training sessions of LinkedIn and learn how to generate leads and grow business through LinkedIn.

(4) TWITTER: With more than 145 million active daily users, Twitter should be a part of your marketing strategy. It’s the fifth most popular social media network, and it's a gold mine of customer insights and opportunities to build your brand, drive sales and win fans. But with 500 million tweets sent every day, you need to be strategic and savvy in order to win (and hold) your audience’s attention.

Intimidated by this fast-paced network? We’ve got everything you need to create and implement a highly effective Twitter marketing strategy that gets results. Join our training sessions on Twitter to know more.

(5) GOOGLE ADS: Google ads (formerly known as Google AdWords) is one of the most powerful digital marketing channels available to marketers today. Google AdWords is a marketplace where companies pay to have their website ranked right with the top organic search results, based on keywords. The basic gist is, you select to promote your brand based on keywords. Enhance your chances of building brand awareness and closing deals by reaching the right people with effective digital marketing strategies through Google ads.

Join our training sessions and learn how to generate leads and do business with the help of Google ads.

ABOUT OUR TRAINING SESSIONS :

We are up with the most beneficial training sessions in social media platforms to get you to generate leads for your business and grow your sales through digital branding.

Get your hands dirty in social media by learning the best ways of Digital Marketing through Social Media and Google set up with the help of our professionals.

(1) INSTAGRAM: Learn -

• Organic Reach
• Organic Impressions
• Profile Visit
• Content Interaction
• Real followers
• Organic Audience Target
• Relevant Hashtags
• Alt Text
• SEO Keywords
• Post Optimization
• Post Interactions
• Increase Post Visuality
• Target Specific Audience
• Group Sharing

(2) FACEBOOK: Learn -

• Organic Reach
• Organic Post Engagement
• Real Followers
• Organic Audience Target
• Relevant Hashtags
• SEO Keywords
• Post Optimization
• Post Interactions
• Target Specific Audience
• Video Engagement
• Group Sharing

(3) LINKEDIN: Learn -

• Actionable Content
• Matched Audiences Feature
• InMail
• Email Marketing
• Group Joining & Creating
• Community Features

(4) TWITTER: Learn -

• Keyword Targeting
• Relevant Hashtags
• Content Sharing Schedule
• Campaigning
• Profile Maintenance
• Follower Interactions
• Event Promotion
• Analytics
• Tracking Metrics

(5) GOOGLE ADS: Learn -

• Google Ads
• Google My Business
• Google SEO
• Google Analytics
• Affiliate Marketing
• Media Buying & Planning